5 Organisations That Are Tackling Plastic Pollution
Plastic Free July may be over – but it’s so important that we keep the conversation going – especially as this week a UN scientific report called the escalating climate...
Jo’s Cervical Cancer Trust Case Study
Jo’s Cervical Cancer Trust is the UK’s leading cervical cancer charities dedicated to raising awareness, offering support and providing trustworthy information around cervical cancer. Founded in 1999, in memory of...
How To Spring Clean Your Data
We try our best to make our analytics as neat and tidy as possible. Unfortunately often a rogue (not set) shows up, cost data isn’t coming through or the numbers...
Using Segments To Better Understand Your Supporters
Using Google Analytics segments to get a better understanding of who your visitors and supporters are can be a great help in knowing what type of experience to give them...
How To Troubleshoot Your Analytics Tracking
Knowing how to troubleshoot your analytics tracking will help you quickly identify any problems so you can fix them. We use a range of tools together to check whether Google...
Must Have Google Analytics Filters
Google Analytics filters are a great way to define what data is included or excluded and how it appears in your reports. Here we have covered the most common ones...
Google Analytics Checklist
Google Analytics is one of the most useful tools to get your head around as a marketer. Understanding the analytics behind your website can unlock invaluable insights – from what...
Deciding how to measure success
It’s not all about revenue Whilst obviously the ultimate goal for your business is to make money, when it comes to success metrics, it’s important to avoid solely focusing on...
What if data could help you change the world?
Data is one of the most powerful commodities in the modern world, a resource even more valuable than oil. Over the last decade, we’ve seen that data can help revolutionise...
Harnessing the power of tech to improve our mental health
The conversation around mental health has increased dramatically in the last few years – and that’s certainly a positive step forward. Mental illness is not a new phenomenon, but the...
